Blog | Preclose GO!

Transparency in Real Estate: Why It Should Be the Rule (Not the Exception)

Real estate agents are in one of the least trusted professions, but increased transparency can make a big difference with clients. Here’s ho

Brittany Gardner

What Millennial and Gen Z Real Estate Clients Really Want in 2021

If you’re still thinking of Millennials as 20-somethings, think again. While the youngest of this demographic are still in their late...

Transaction Coordinator Training: A Broker's Guide to Onboarding Your Next TC Rockstar

Are you looking to hire a TC on your team? Or having problems with the one you just brought on? We’ve all been there. The harsh reality...

Brittany Gardner

That Time Disney Dropped the Ball: What Really Goes Into a 5-Star Real Estate Experience

You know that delivering an unforgettable brand experience can create big results for your business. But entrusting your brand to (let’s...

Brittany Gardner

7 Tips to Help You Turn Transaction Coordination into a ‘WOW’ Customer Experience

Coordinating transactions can seem like the “unsexy” side of real estate. In fact, many agents and brokers still see transaction...

Brittany Gardner

Is Your Real Estate Tech Stack Client Friendly? How to Choose Customer-Centric Realtor Tools

No matter which way you look at it, technology is disrupting the real estate industry inside and out and today, we’re all familiar with...

Brittany Gardner

Fewer Mistakes, More Peace of Mind: How to Use Transaction Coordination as a Competitive Advantage

Believe it or not, Hannah Hester started her professional career over a decade ago...in politics. As a recent grad, Hannah had just...

Chelsea Donovan

Real Estate Closing Gifts: 20+ Ideas To Wow Your Clients

Closing gifts are a hotly debated topic among Realtors, but you can put us decidedly on Team Gifts for one simple reason: client...

Real Estate Branding Revisited: Can You Describe Your Business in Just 3 Words?

What makes a great real estate brand? We all love standout yard signage, stunning business cards, and swoon-worthy swag. But your brand...

Brittany Gardner

Why Obsessing Over Team Culture Is Crucial for Building Your Real Estate Brand

Doubling your transaction volume in a year may be an audacious goal — but being bold is kind of the M.O. for Steven Rovithis. Since...

Chelsea Donovan

How to Build a Real Estate Team Your Clients Will Love

From morning prospecting calls to afternoon home tours, a day in the shoes of a real estate rainmaker has zero room for thumb twiddling....

What Every Real Estate Broker Can Learn from a Day at the Playground

As a mom of three, I’ve spent a lot of time at the playground. On one such outing, my son (then three years old) wanted to try something...